Rabat - Morocco is seeking to attract over 100,000 tourists from Russian next year, Moroccan media reported.
Rabat – Morocco is seeking to attract over 100,000 tourists from Russian next year, Moroccan media reported.
A large delegation of Moroccan tourism industry representatives has arrived in Moscow on Monday, in a three-day working visit to encourage tourism between the two countries.
A report by medias24 said the Moroccan delegation is seeking through this visit to boost Morocco’s presence in the Russian market with the aim to attract 100,000 Russian tourists in 2016.
Speaking to Morocco World News before flying to Moscow, Lahcen Zelmet Head of Moroccan Federation of Hotel Industry said: “Morocco is seeking to conclude new agreements with Russian tours operators to promote Morocco as an alternative for banned destinations to Russian tourists.”
Russia suspended flights to Egypt following the Russian plane crash in the Sinai Peninsula in Egypt. More recently, Moscow banned travel to Turkey after Turkish military downed a Russian warplane.
“If we can convince Russian tour operators to cooperate with us, Morocco could become the main destination for Russian tourists in 2016,” Lahcen Zelmat explains.
In 2014, 36,000 Russian tourists visited Morocco, a 22 per cent decrease in comparison to the previous year.
Lahcen Zelmat says that this decrease was mainly due to the Ministry of Tourism’s lack of promotional advertising in the Russian Federation.
Morocco seeks to attract 800,000 Russian tourists by the 2020.