Rabat - Dislog, the Moroccan logistics specialist, has signed three distribution contracts worth MAD 200 million with Beiersdorf, Coty and Berkshire Hathaway.
Rabat – Dislog, the Moroccan logistics specialist, has signed three distribution contracts worth MAD 200 million with Beiersdorf, Coty and Berkshire Hathaway.
The Moroccan logistics firm, Dislog, has won three contracts with an estimated value of MAD 200 million (USD 20 million) in additional turnover. The first contract gives Dislog exclusive rights to distribute the Duracell battery brand, owned by the American conglomerate Berkshire Hathaway, across the Moroccan territory.
According to the French-language news source, Telquel, the second contract binds Dislog with the New York based beauty products manufacturer, Coty. The Moroccan firm will distribute the two brands of the conglomerate, Wella and Koleston.
Beiersdorf, a German manufacturer of personal-care products and pressure-sensitive adhesives signed the third contract with Dislog. Under this contract, the Moroccan distributer will have the rights to distribute personal-care products of brands such as Nivea, Hansaplast and Labello.
Mehdi Bouamrani, Dislog’s Chief Executive Officer stated in a communiqué released December 2:
“We are honored by the trust of our new partners. These partnerships will enable Dislog Group to develop an additional turnover of 150 to 200 million dirhams and create more than 30 jobs of sellers, developers, merchandizers and logisticians. “
The group is present in Morocco through its two affiliates, Dislog Distribution and Logistics and Comunivers. Between these two affiliates, the group has a massive distribution network of 80,000 retailers, 800 wholesalers, not to mention 25,000 square meters of storage capacity in Morocco and elsewhere.