Rabat - Morocco Export and BMCE Bank of Africa have inaugurated the second edition of "African Business Connect." The event began on Monday in Kigali, Rwanda, states a communique published by Maroc Export.
Rabat – Morocco Export and BMCE Bank of Africa have inaugurated the second edition of “African Business Connect.” The event began on Monday in Kigali, Rwanda, states a communique published by Maroc Export.
This second edition follows its successful original concept, with a tailor-made approach to the market. It’s, enriched by the mobilization of local players through the African network of BMCE BOA and the partnership of Morocco Export, who ensure close support throughout the process.
The inaugural session was marked by the presence of several officials and representatives of various organizations. BtoB business meetings were also on the agenda, bringing together more than 300 Moroccan and Rwandan companies from different sectors.
Among the representatives were Emmanuel Hategeka, chief operating officer of the Rwanda Development Board and Mohammed Benayad, Secretary General of the Department of Foreign Trade in the Ministry of Investment. M’Fadel El Halaissi, Deputy Managing Director of BMCE Bank of Africa, Benjamin Gasamagera, President of Rwanda Private Sector Federation and Zahra Maafiri, Managing Director of Maroc Export, were also present.
After the opening remarks, Winifred K. Ngangure, Director of Promotion, Investment and Facilitation at the Rwanda Development Board, presented “The Village of Rwandan Partners,” a space dedicated to the Rwandan institutional partners of Morocco Export and Bank of Africa Rwanda. An information desk enabling Moroccan companies to learn about issues including the business environment and sectors, was proposed.
Participating companies followed their meetings in the framework of the BtoB, reaching more than 560 meetings with an average of 8 appointments per Moroccan company with tailor-made meetings based on each participant’s export and internationalization potential.
BtoG (Business to Government) workshops on the health, energy and infrastructure sectors were also scheduled throughout the day.
