Rabat - Casablance is gearing up to host the 2017 edition of The Big 5 Construct North Africa 2017. Like all participants, building supplier Vicaima, is looking forward to the first-ever Moroccan edition of the annual event.
Rabat – Casablance is gearing up to host the 2017 edition of The Big 5 Construct North Africa 2017. Like all participants, building supplier Vicaima, is looking forward to the first-ever Moroccan edition of the annual event.
Scheduled to take place on April 25-27 at the Parc des exposition de l’Office des Changes, in Casablanca, the event will host more than 120 exhibitors from 20 countries. More than 4,000 visitors are expected to attend.
What’s in it for Businesses?
For Vicaima, the Big 5 Construct is an opportunity to consolidate its already solid branding in Morocco. Operating under the name VAF, the company has officially been part of the Moroccan business landscape since 2014, with offices in Casablanca offering sales and installation support services.
In an interview with Morocco World News (MWN), the company describes its Big 5 outlook. “Our participation in Big 5 Morocco will be very important, considering the dimension of Vicaima’s stand and also the diversified solutions that we will present for hotel, housing and health segments.”
Vicaima’s list of products includes interior and security doors, acoustic doors, fire doors, hoops and wardrobes and panel designs for commercial builders such as hotels, restaurants as well as commercial housing clientele.
Morocco is an “Example to Follow”
As a market for their products, Morocco presents some unique challenges, represented in the diversity of the products Moroccan businesses request. These include custom designs that run the gauntlet from the culturally traditional to more contemporary designs based on European influences.
When they were looking to expand their brand and create a foothold in the region, Vicaima was attracted to Morocco’s economic growth model, which it calls “an example to follow.” The company describes its relationship with Morocco as a true partnership which has helped them in their brand-building process with the region’s key industry stakeholders.
The company also credits Morocco’s welcoming approach to courting foreign investment as a critical part of that growth model, saying that it shows the Kingdom to be “a market of business opportunities, therefore ideal for holding an event such as the Big 5.”
See You April 25-27
Founded 37 years ago in Dubai, the Big 5 takes its name from the 5 sectors of construction namely; mechanics, electricity and plumbing, interior constructions and finishes, tools and building materials, building envelope and special constructions and machinery and vehicles.
In addition to showcasing innovative products for the construction industry, this year’s event will also offer ten free Certified Development (DPC) workshops.