Morocco’s tourism operators were widely present in the exhibition even though Royal Air Maroc canceled a direct flight from Casablanca to Berlin.
Rabat – Berlin’s Leading Travel Trade Show (ITB) opened its doors yesterday and was marked by a large Moroccan delegation of tourism operators.
The delegation has traveled all the way to Berlin from different Moroccan cities, including Fez, Agadir, and Marrakech, with the mission of promoting Morocco’s tourism.
Morocco’s tourism promoters comprise travel agencies, hotel chains, airlines, and Regional Tourism Councils.
The first day of the show saw an unprecedented number of 140,000 attendees from all over the globe.
Attending the tourism symposium, tourism manager Younes Mendris told Morocco World News that “the Moroccan gallery has a lack of organization, along with the absence of the components that give an overall view on Moroccan culture and heritage such as a Gnawa band, or Andalusian music band.”
He emphasized that the Moroccan pavilion used to be much better in previous years.
“In the first two days, a large number of Europeans visited the Moroccan gallery, especially Germans,” said Mendris. He added, “German tourism in Morocco is expected to grow.”
ITB Berlin is the foremost business platform for global tourism offers, with an exhibition space of 150,000 square meters.
Tourism operators criticize Royal Air Maroc
Although the ITB is of great importance to Morocco, Royal Air Maroc (RAM) has shown a poor level of professionalism.
Mendris also shared concerns over Morocco’s flag carrier with Morocco World News.
A number of Moroccan tourism operators have condemned RAM’s “unprofessionalism” failing to transport travelers on time.
On March 5, RAM canceled a direct flight from Casablanca to Berlin at the last moment without prior notice or clarification, leaving travelers furious.
“A day before the opening of the show, RAM canceled the flight, without giving enough clarifications,” Mendris told MWN.
He added, “All it said is that it is working to secure another flight on March 9, three days after the opening of the ITB.”
Mendris considers RAM’s attitude unacceptable and a blow to the tourism sector in Morocco, rather than a promotion.
Mendris said that some were stuck in the airport while others found themselves obliged to look for other flights from different airlines.
Although the flight was canceled, the tourism manager was surprised by the number of RAM representatives present in Berlin, which he considered “contradictory.”
However, RAM told Morocco Word News that Casablanca-Berlin flight was not canceled on March 5.
Travelers also complained about the high prices of tickets and the quality of services provided by RAM.