Categories: Economy Morocco News

Morocco Launches MAD 1.65 Billion Home-Appliance Ecosystem

Home-appliance giant Bosch-Siemens and the Moroccan Ministry for Industry have signed a memorandum establishing a new “home appliance” commercial ecosystem in Morocco.

Rabat – Bosch-Siemens will not be setting up a factory in Morocco but has agreed to source parts from the kingdom for its factories in Europe. 

Under the agreement, around 15 Moroccan suppliers will deliver metal, plastic and electronic parts to the home-appliance giant. Two companies have already signed an agreement to join the ecosystem: Virmousil, which builds electrical parts, and Sigit, which supplies plastic parts to the automobile industry.

According to the Minister for Industry Moulay Hafid Elalamy, two further signings are imminent.

Read also: Housing Expert Mounia Tagma Explains Affordable Housing in Morocco

Spanish company Gravalos Construcciones will also invest MAD 40 million into an induction plate factory in Morocco. 

This arrangement will form Morocco’s first home-appliance commercial ecosystem.

Ultimately, the sector aims to create 2000 new jobs and an export value of MAD 1.65 billion by 2023.

According to Elalamy, the launch of an ecosystem of suppliers is a “prelude to setting up home-appliance factories.”

“This sector is one of Morocco’s target sectors, so we won’t be stopping here,” he adds, hinting at future developments in local home-appliance production.

Bosch-Siemens is one of the worlds largest home-appliance companies, with 42 production sites across the world. The company opened an office in Casablanca in 2016.