The Moroccan market is attracting more and more Asian investors, promising a brighter future.
Rabat – Yokogawa Group, a world leader in industrial instrumentation and maintenance founded in 1915, intends to launch a subsidiary in Casablanca.
Yokogawa Group generates a turnover of $3.8 billion (nearly MAD 35 billion) and employs 18,300 people through a hundred subsidiaries including 17 production sites worldwide.
The group’s products and solutions are a world reference in the field of digital control systems, data acquisition equipment, field instruments, recorders, and process analyzers.
The new subsidiary, Yokogawa Africa Holding, aims to expand the group’s customer base in Morocco by tackling various economic sectors such as energy, chemicals and petrochemicals, drug manufacturing, agri-food, and water and waste treatment.
Unlike in other African countries where it operates through distributors and integrators such as Metis Africa which covers a dozen sub-Saharan countries (Congo, Cameroon, Ivory Coast, Gabon, Senegal, etc.), Yokogawa has decided to take on the Moroccan market directly.
A few months earlier, in March 2019, Toyo Ink SC Holdings Co. Ltd., the parent company of the Japanese Toyo Ink Group also unveiled plans of setting up its first office in Africa in Casablanca.