Rabat – Twitter has announced a new logo and rebrand for the social media platform today, featuring an X logo as a replacement for the iconic blue bird symbol.
Twitter CEO Linda Yaccarino revealed the new logo in a tweet saying: “X is here! Let’s do this.”
In a previous tweet on Sunday, Yaccarino described the X as the future state of “unlimited interactivity.”
“X is the future state of unlimited interactivity – centered in audio, video, messaging, payments/banking – creating a global marketplace for ideas, goods, services, and opportunities. Powered by AI, X will connect us all in ways we’re just beginning to imagine,” she said.
The announcement comes a few weeks after Twitter owner Elon Musk expressed concerns about Threads, a newly launched social platform by Meta that competes directly with Twitter.
Twitter took a strong stance against Threads, threatening to launch legal action and accusing Meta of unlawfully using Twitter’s trade secrets and intellectual property.
According to Search Logistics, Twitter has 368 million monthly active worldwide. Statistics in July stated that the site’s revenues reached $3 billion this year. The number is lower than the $5.1 billion recorded in 2021.
