Rabat - The local wing of the materials firm LafargeHolcim will be releasing two new construction products in Moroccan markets that will facilitate environmentally friendly construction, according to the company’s announcement on Thursday.
Rabat – The local wing of the materials firm LafargeHolcim will be releasing two new construction products in Moroccan markets that will facilitate environmentally friendly construction, according to the company’s announcement on Thursday.
During a press conference in Casablanca, LafargeHolcim executives said the two products had been developed using local materials and will satisfy the demands of the Moroccan market.
The first new product, named Aariom Thermochip, is a replacement product for concrete, which acts as an enhanced heat insulator. The company says it will help keep homes warm during the wintertime, without forcing families to use watt guzzling heating devices.
The second product is Agilia Seoul C – a cement product that helps soundproof rooms within a home.
Osama Jarmoumi, the head of LafargeHolcim’s marketing, said the firm’s research and development team contacted Moroccan companies and innovated according to their needs in order to make the two locally suited products.
The Swiss-French company released its third quarter report on Friday, which “accelerating” earnings momentum, due, in part, to its dealing in Morocco.
“The closing of divestments in Sri Lanka and Saudi Arabia and the deconsolidation of Morocco and Ivory Coast contributed to [almost USD 820 million] in cash proceeds in Q3,” the report said.
In other parts of the Arab world, LafargeHolcim saw its activities increase as the periods following Eid-ul-Fitr and Eid-al-Adha led governments and citizens to pursue social housing projects and domicile renovations.
Last December, Marcel Cobuz, the CEO of LafargeHolcim, signed a contract with the French company Saint-Gobain for a venture in Morocco.