Rabat – LafargeHolcim, the national cement leader, is set to inaugurate its first cement grinding station in Laâyoune.
This major production unit will support the development of the entire Southern region, particularly its major infrastructure and housing projects, by meeting the growing demand for cement, an essential product for construction.
The LafargeHolcim project will join the Ciments du Maroc factory in the region, as the Italcementi subsidiary owns a cement grinding and cementing center as well as a wind far near the same coastal town.
The cement market in the southern provinces is quite appealing for domestic and global investors.
Moroccan group Anouar Invest had already announced plans to build a cement plant in Laayoune. The investment disclosed in 2014 will amount to MAD 300 million. The cement plant, named Moroccan Cimenteries of the South (Cimsud), should eventually reach a capacity of 500,000 tons per year. The cement plant will take 75,000 person-days throughout its construction and create 170 jobs.
In its 2017 forecasts, LafargeHolcim Maroc expects domestic demand for cement to remain stable compared to 2016. The group is pursuing its strategy of differentiation and commercial innovation to better satisfy the needs of its customers, notably by introducing constructive solutions for the building industry as well as the supply of major infrastructure projects.
In line with Morocco’s sustainable development and green energy objectives, LafargeHolcim Morocco plans in 2017 to implement a waste sorting center in Rabat as well as a construction solutions development laboratory in Casablanca.
The successful merger of Lafarge Ciments and Holcim Maroc gave birth to LafargeHolcim Maroc, with a cement production capacity of 11.8 million tonnes, close to 280 points of sale, and 3,000 employees and subcontractors.
