Rabat- The “Product of the Year” award was granted to 33 Moroccan products, including foods, electronics, and cosmetics.
Rabat- The “Product of the Year” award was granted to 33 Moroccan products, including foods, electronics, and cosmetics.
The first ceremony of its kind in Morocco, “Product of the Year” took place on Friday, March 30, in Casablanca to award products from 33 categories based on a study presented by the global information and measurement company, Nielsen Holdings PLC, which operates in over 100 countries.
Exactly 3250 consumers from seven Moroccan cities, including Rabat, Oujda, Casablanca, and Agadir, voted on the winning products, which were evaluated and chosen based on innovation, the attractiveness or appeal of the product in the market, and the relevance or purpose of customer purchase.
Here’s a look at the winning products, divided by category:
| Bottled water | Les eaux de table Amane Souss |
| Body soap | Taous savon dur corporel |
| Bouillon cube | Knor Bouillon |
| Body lotion | Vaseline Lotion |
| Biscuit (Cream) | GENOVA |
| Butter | Beurre Baddaouia |
| Canned Tuna | Gamme Thon Joly |
| Cooking oil | Lesieur 3 Graines |
| Charcuterie | Charcuterie fine Koutoubia |
| Detergent-soap | El Kef savon dur de ménage |
| Fridge | Samsung Twin Cooling Plus |
| Handwash | Taous savon liquide pour mains |
| Handwash | El Kef Lessive en poudre lavage main |
| Hair conditioner | Ultra Doux Huiles Guérisseuses de Ricin et d’Amande |
| Hair conditioner | Les Bains d’Huiles Bienfaisant d’Ultra Doux |
| Ketchup | Lessieur Ketchup |
| Laundry detergent for washing machines | Ariel Poudre et Liquide |
| Multi-usage detergent | El Kef multi-usage |
| Mustard sauce | Lessieur Moutarde |
| Mayonnaise | Lessieur Mayonnaise |
| Olive oil | Huile d’Olive Al Horra de Lessieur Cristal |
| Shampoo for men | Clear shampoings |
| Shower gel | Luxe gel douche |
| Smartphones | Samsung Galaxy S8, Samsung Galaxy S8+ |
| Sweetened cream | Sergio pate à tartiner |
| Shampoo | Head & shoulders shampooing mixtes |
| Television | Samsung Qled TV |
| Tablet | Samsung Galaxy Note8 |
| Tablet | Samsung Galaxy Tab3 |
| Washing-machine | Samsung Eco Bubble Addwash DIT |
| Whitening Toothpaste | Signal blancheur |
