Rabat – Chefchaouen’s picturesque blue-washed buildings took center stage in Vogue Arabia’s May 2023 cover.
Vogue Arabia’s May issue featured Somali-American fashion model Halima Aden wearing different designs in Chefchaouen.
Aden is the first Muslim model to appear wearing a hijab and burkini on the cover of Sports Illustrated’s swimsuit edition, which was issued in 2019. She was also the first woman to compete in the Miss Minnesota USA pageant while wearing a hijab.
The fashion model disappeared from the fashion scene for nearly three years but made a comeback on Vogue Arabia’s May cover. “The May 2023 issue of Vogue Arabia celebrates—in spectacular fashion—former model Halima Aden’s return to the cover of the magazine following her departure from the world of modeling in 2020,” Vogue Arabia noted
The magazine described Chefchaouen as a magical village, saying: “Against the glorious blue backdrop of Chefchaouen, a magical village in the northwest of Morocco, Aden sets about etching a new story—one that sees her firmly in the driver’s seat.”
Fashion model Halima Aden on Vogue Arabia’s May issue
Morocco’s Blue Pearl is a favorite filming location for many ad campaigns. Italian luxury fashion brand Off-White featured Chefchaouen in its campaign for the fall/winter 2022 men and womenswear’s collection.
The campaign featured models in blue-themed clothes, blending perfectly with the blue facades of Chefchaouen.
Read Also: New Off-White Campaign Features Morocco’s Chefchaouen
Renowned as one of the bluest cities in the world, Chefchaouen ranked 12th among the world’s 20 most colorful places by the American monthly magazine Architectural Digest in 2022.
The famed Moroccan city is a popular tourist destination and picturesque vacation spot thanks to its fascinating blue-washed streets and alleys.
