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Home » Economy » New Laayoune Initiative Targets Economic Empowerment of Female Entrepreneurs

New Laayoune Initiative Targets Economic Empowerment of Female Entrepreneurs

The Sahara Alumni association of the US Middle East Partnership Initiative (MEPI) in cooperation with the Regional Department of Culture has launched on Saturday, March 12, an initiative for the benefit of women in Morocco’s southern city Laayoune aiming to strengthen their capacities in business creation and management.

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Mar, 17, 2022
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New Laayoune Initiative Targets Economic Empowerment of Female Entrepreneurs

New Laayoune Initiative Targets Economic Empowerment of Female Entrepreneurs

Rabat – The Sahara Alumni association of the US Middle East Partnership Initiative (MEPI) in cooperation with the Regional Department of Culture has launched on Saturday, March 12, an initiative for the benefit of women in Morocco’s southern city Laayoune aiming to strengthen their capacities in business creation and management.

The project is aimed at promoting female empowerment in Laayoune by straightening women’s capacities in business creation and management, with a particular focus on allowing female beneficiaries to learn about the process of drawing up studies for their projects, find out about successful projects in the region, and explore financing options. 

In a statement, the MEPI said its goal has always been to invest in the capacity of individuals and organizations to improve the partnership between themselves and their governments in order to support participatory governance, economic, and educational advancement.

Lmahjoub Eddouwa, President of MEPI’s Sahara Alumni Association, stressed Morocco’s efforts to ensure women’s economic empowerment. The initiative will benefit 20 female entrepreneurs, who are pursuing vocational training, as well as members of the Chamber of Crafts, she noted. 

Eddouwa added that the project also entails the organization of a series of training sessions to familiarize the beneficiaries with the necessary information and steps they need to  create and manage small and medium-sized enterprises.

In line with the philosophy of the International Research and Exchanges Board (IREX), one of the founders of the Laayoune project, the goal of the initiative is to work for “fairer, freer and more prosperous societies,” he concluded.

Echoing similar sentiments, El Hamra Lahcen Chorfi, Regional Director of Culture of Laayoune-Sakia, said the project aims to economically empower Sahrawi women in order to ensure their inclusion in the development of their region. 

As Morocco continues to scale up its development investments in the Dakhla and Laayoune, the two cities have been recognized as  important business hubs and strategic locations for investors interested in the Moroccan and African markets. climate. The region continues to attract foreign investment opportunities, which the MEPI-co-founded initiative hopes to see extend to female entrepreneurs.

Read Also: TPME: Female Entrepreneurs Make Up 16.2% of Morocco’s CEOs

Tags: Entrepreneurship in MoroccoFemale EntrepreneursLaayoune (southern Morocco)Southern Provinces Development Program
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