Rabat – The 18th edition of the “Maroc in Mode” exhibition is set to highlight the need to make the textile and fashion industry more sustainable.
The Moroccan Association of Textile and Clothing Industries (AMITH) will host the event on March 30- 31 at the Mohammed VI Exhibition Center in El Jadida near Casablanca, and will highlight the need for more social, environmental, and economic responsibility in the industries.
The event will bring together the entire textile and clothing industry under the sustainability theme – “Dayem.”
Read also: Moroccan Textile Industry Must Adapt to Post-Pandemic World
All types of textile business are participating in the event including fabric makers, home textile creators, and accessory makers.
A third of this year’s exhibition space will be dedicated to displaying textiles from Morocco, Tunisia, Egypt, Turkey, France, Italy, Spain, and Uzbekistan.
The event was initially scheduled for November last year but was postponed due to Covid the general director of the Association Fatima Zahrae Alaoui said in a press release December, 2021.
The event is part of the Association’s vision, “The Textile Sector 2035 – Vision and Convictions, which aims to increase the profits from the textile industry in Morocco and global market share.
The AMITH seeks to double the value of Moroccan textile exports to MAD 60 billion ($6.18 billion) by 2035. It also aims to increase Moroccan’s share of textiles in North American and Northern European markets by 20%.
The number of companies working in Morocco’s textile industry in 2019 reached 1628, employing 189 thousand people. The value of Moroccan textiles bought in the country reached MAD 50.48 billion ($5.20 billion), in 2019. In the same year, the industry exported MAD 36.5 billion ($3.76 billion) worth of Moroccan textiles out of the country.

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