At 18 years old, Lamine Yanal is one of the most exciting talents in world football. He’s protecting his name, image, and signature gestures off the pitch. The filings of trademarks with the European Union Intellectual Property Office (EUIPO), are valid until 2035 so he has long-term control over his personal brand.
The applications cover 7 different marks including his full name “Lamine Yamal,” variations such as “LY304,” “304,” and “304 FC,” as well as graphic trademarks linked to his famous “304” goal celebration.
That gesture is a reference to the postal code “08304” of his Rocafonda neighborhood and has become a part of his identity. By trademarking both the words and symbols tied to it, Yamal ensures no one else can commercially use what’s become a signature of his story.
Lamine Yamal has a new adidas signature logo 👀 pic.twitter.com/CbTQpS4iNT
— HYPEBEAST (@HYPEBEAST) September 2, 2025
Beyond the basic filings, the trademarks cover a wide range of products and services. They include sportswear, casual clothing, footwear, and accessories such as glasses, watches and backpacks.
They also include sporting goods like footballs and gloves, entertainment and educational services, and even the gaming sector where Yamal is especially popular among younger audiences. The scope shows a clear intent to turn his sporting success into a lifestyle and commercial brand.
By registering his own trademarks, Yamal and his management team have pre-empted potential conflicts and protected his image rights. This move allows him to control future collaborations, endorsements and merchandise with his name or initials.
With these legal protections in place and a global brand behind him, Lamine Yamal is laying the groundwork for long-lasting influence as a marketable figure beyond his football career.
