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Marrakech – At GITEX Africa 2025, which kicked off today, Inwi took center stage with the announcement of a strategic partnership with the APB (Association Professionnelle des Banques).
The agreement marks a pivotal step in Morocco’s digital transformation journey, reinforcing Inwi’s position as a leading force in the country’s tech-driven future.
The partnership signals more than just corporate alignment, it stresses the Moroccan telecom company’s deep and ongoing commitment to supporting other Moroccan businesses, from startups to established small and medium-sized enterprises (SMEs).
As digitalization becomes not just a competitive advantage but a requirement for survival, Inwi is stepping in as a key enabler.
This new collaboration with the APB aims to provide businesses with access to concrete, actionable solutions tailored to their needs.
The focus will be on empowerment through structure and through this partnership, inwi is building a robust ecosystem that connects SMEs with major economic players, both nationally and internationally.
It’s a bold move that goes beyond connectivity to drive sustainable digital integration.
Inwi’s role in the Moroccan tech landscape continues to evolve. No longer simply a telecom operator, Inwi is positioning itself as a global digital partner.
This shift is not only strategic, it’s essential. The digital economy is now a pillar of national development, and businesses need more than just internet access.
They need secure networks, cloud infrastructure, expert advice, and scalable solutions that grow with them.
And that’s exactly what Inwi is offering.
Through this partnership, companies will have access to services spanning from fixed connectivity to cybersecurity and cloud solutions.
These tools are not just technical add-ons, they’re fundamental to navigating an increasingly complex digital world.
With Inwi’s expertise, businesses can not only adopt technology but integrate it in ways that drive performance and resilience.
Importantly, this initiative is in full alignment with Digital Morocco 2030, the national strategy aimed at accelerating digital transformation across sectors.
Inwi’s efforts support this vision not just in theory but in an actionable, measurable impact.
What we’re seeing is not just a corporate partnership; it’s a strategic alignment with the nation’s future.
Inwi is using its infrastructure, expertise, and market influence to foster a more connected, secure, and digitally empowered business environment.
Marrakech, once again, is proving to be the epicenter of Africa’s digital renaissance.
