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Rabat — The National Agency for Social Support (ANSS) is trying to turn the country’s Direct Social Assistance (ASD) program into more than just a cash transfer. According to the annual report, the upcoming phase centers entirely on moving people from dependency to self-reliance by building pathways out of poverty.
The ANSS strategy relies heavily on an individual approach combined with coordinated local action. To integrate beneficiaries into the workforce or help them achieve better living conditions, the agency is rolling out a four-step framework.
Under the first step, socio-economic profiling, social workers perform a multidimensional diagnosis of the beneficiary to identify their potential and their setbacks. A territorial analysis is conducted to match these individual profiles with job opportunities and local social services.
The co-construction of the plan is the third step taken to define a personalized action plan by the social referent and the beneficiary. The follow-up and engagement are the last step that seals the strategy. It represents a structured follow-up protocol to keep supporting the household even after they integrate into the workforce.
The support system relies on partnerships with various public institutions and local authorities, including the ministries of Education, Health, and Employment, local authorities, INDH, ANAPEC, OFPPT, and Entraide Nationale. It aims to pool their expertise, helping beneficiary families achieve social reintegration, financial independence, and better access to health and education.
Humanizing welfare through regional presence
This four-step plan is being conducted through regional branch offices. The ANSS is explicitly trying to humanize the welfare system by blending digital tools with social workers on the ground to confront the limitations of a completely digital system.
By opening physical offices, the agency hopes to build trust, get a true picture of the beneficiaries’ reality, prevent further slip-ups into vulnerability, and break the cycle of intergenerational poverty.
A testing ground is already active in El Jadida. The ANSS chose the city as its pilot location to test this support framework alongside regular cash handouts.
To effectively choose the next office locations, the agency uses a strict evaluation grid that analyzes local welfare coverage, living conditions, regional characteristics, health indicators, and local employment data.
Data-driven mapping and infrastructure checks
Behind this mapping is a new Geographic Information System (SIG) deployed in 2025. It serves as the agency’s tool for territorial intelligence by merging socio-economic data with geospatial tracking. While it currently helps with visualization, the plan for 2026 is to use the platform to run tests, starting in El Jadida.
Eventually, this system will serve a highly practical purpose. It will allow officials to check if local infrastructure, such as schools and hospitals, actually has the capacity to absorb extra demand before the government applies strict rules or conditions on the families receiving aid.
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