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Russia’s report highlighted Morocco’s tourism assets and portrayed the North African kingdom as “a stable and tolerant Muslim country with great tourist attractions.”
Urging Russians to visit the country, the report brought under the spotlights Morocco’s main tourism attractions, such as Marrakech, Casablanca and Agadir.
This comes as Russian holidaymakers are searching for new travel destinations which are not banned and sanctions free.
Spain, Italy and Greece have been Russian tourist’ favorite destinations.
However the financial crisis and EU sanctions against Moscow have prompted Russians to travel to cheaper destinations such as Turkey and Egypt.
Meanwhile, Russia suspended flights to Egypt following the Russian plane crash in the Sinai Peninsula of Egypt and in recent days it banned travel to Turkey after the Turkish military shot Russian Su-24 warplane.
Multiple media reports suggested that Morocco, which seeks to attract 800,000 Russian tourists in 2020, could be an ideal alternative summer destination for Russia holidaymakers.
In 2014, 36,000 Russian tourists visited Morocco, a 22 per cent decrease in comparison to the previous year.
This decrease was attributed to Moroccan Ministry of Tourism’s slow promotional advertising in the Russian Federation.
If Russian tour operators and Moroccan travel professionals launch a sustained promotional campaign on the Russian market, Morocco may reach its target before 2020.
