Join on WhatsApp
Join on Telegram
Rabat – Morocco’s fertilizer giant OCP Group has made its entrance to the “Chemicals 50,” a ranking by British firm Brand Finance.
The ranking assesses brand valuations and worth as an intangible asset. It evaluates the 50 most valuable chemicals sector brands in the world, including fertilizers, petrochemicals, materials, and industrial chemistry, among others.
The ranking puts focus on brand strength, including public and customer trust, global recognition, marketing investment, as well as revenues related to the brand, profitability, and market position.
Calculating OCP Group’s brand value in 2024 and 2026, the assessment landed the Moroccan company in 50th position worldwide.
OCP’s brand value is estimated at $603 million, which amounts to an A+ rating. The group also ranks 4th worldwide in the Agri-Nutrients sub-sector of fertilizers, sitting right behind other giants like Nutrien, Yara, and Mosaic, while it is ahead of ICL, a global manufacturer of specialty minerals.
With its renowned branches and subsidiaries, OCP has been investing heavily in local production and regional agricultural solutions tailored to bolstering food security worldwide.
The group is expanding its presence across the world, including in Africa, Europe, Asia, and the Americas, namely by developing customized fertilizers adapted to local soil and crop needs.
The group also supports farmers with training and digital advisory tools, channels significant resources into low-carbon production and renewable energy.
One of its latest achievements is the successful completion of a historic $1.5 billion hybrid bond issuance. The transaction is historic as it is the first US dollar-denominated hybrid ever issued by the OCP.
The importance of the transaction also stems from the fact that it is the first instrument of its kind issued by an African corporation on international markets.
The transaction reflects the group’s financing strategy, strengthening OCP’s strong standing within the global institutional investor community.
OCP reported strong financial results last year. Its revenues rose by 17% to reach $11.4 billion, recording more than MAD 29.5 billion ($3.19 billion) in the fourth quarter alone. This represented a 6% increase compared to the same period the previous year.
