Morocco to Bring Local Products to Middle East International Food Show

Rabat – Morocco is set to attend the seventh annual SIAL Middle East 2019 International Food Show in Abu Dhabi from December 9 to 11. The kingdom’s participation in the event, organized by the Agricultural Development Agency (ADA), aims to promote local products within the framework of the Green Morocco Plan (PMV).

The food show is set to welcome 1,000 exhibitors representing 30 countries and more than 16,000 visitors.

Morocco to Bring Local Products to Middle East International Food Show — SIAL ME International Food Show. Photo by Alex Jeffries

The Moroccan pavilion at the food show will present visitors with a rich, colorful, immersive experience with authentic flavors and hospitality. With culinary and cultural events such as cooking shows and tastings, Moroccan cuisine will offer guests a glimpse at the gastronomy and cultural heritage of the North African kingdom.

Read also: 10 Most Delicious Moroccan Foods

Morocco will display its local products at the show with 25 exhibitors from all regions of Morocco, according to an official press release. Morocco’s exhibitors include 74 agricultural cooperatives with more than 2,466 members, including 422 women.

The event presents an opportunity to demonstrate the great diversity and the dynamism of Morocco in front of 16,000 professionals who are looking for business opportunities, the source added.

Some of the Moroccan products to be featured at the show include a variety of spices, honey, couscous, dates, saffron, olive oil, argan products, almonds, and dried figs.

Morocco’s revenues from the olive exports remain far below Tunisia’s export revenue of half-billion dollars per year. — Olives in Morocco. Photo by Salvador Gómez Sánchez

The PMV considers local products a strategic priority for Moroccan agriculture. Investment in local products allows for sustainable local development, particularly in geographically and economically isolated areas of Morocco.

King Mohammed VI inaugurated the PMV project in April 2008.

The project ultimately aims to make agriculture one of the first sectors of productive development and to modernize it. It also intends to promote agricultural investment, ensure food security, stimulate exports of agricultural products, and promote local products.